BRAND + WEB

Who is it for?

For the business owner ready to build their digital home. The Brand + Web package provides the tools to build a cohesive brand and website. With a harmonious blend of visual storytelling and seamless online experiences, let’s create a digital space that's undeniably yours.

But we don't stop at aesthetics. Our web expertise ensures that your online presence isn't just visually appealing; it's functional, user-friendly, and aligned with your brand's narrative. From immersive websites that tell your story, to
e-commerce platforms that drive sales, we seamlessly blend design and functionality.

Pick your platform:

Squarespace

Squarespace is particularly great for service-based websites with a focus on sharing information, scheduling or booking services, or delivering content. This website uses Squarespace!

Shopify

Shopify is a platform designed primarily for building and managing online stores and product-based retail websites. It offers a comprehensive set of features tailored to e-commerce needs!

Squarespace

What’s Included?

  • Essentials Branding Package

    Having consistent, defined brand guidelines creates a solid foundation to build your website from!

  • Up to 5 Custom Pages

    Typical pages include: Home, Services, About, Contact, and Blog/Portfolio (1 blog/portfolio template page included)

  • Mobile Responsive Design

    Website is beautiful and functional on mobile, and tablet sizes in addition to desktop size!

  • Website Layout/UX Strategy

    With my background in User Experience design and psychology, I will make sure the layout and flow of your website makes sense & converts!

  • Squarespace Training

    I will teach you how to update and edit your new beautiful website so keep-up is a breeze!

  • 1 Week of Website Support

    I want to make sure your website launch goes as smooth as possible! I will be here to answer any questions that come up.

  • Customized contact/scheduling forms

    We will create customized inquiry/scheduling forms that capture everything your business needs

  • 2 Rounds of Revisions

    This package includes 2 rounds of revisions (in addition to branding). Additional revisions will incur an extra cost.

What’s Included?

Shopify

  • Essentials Branding Package

    Having consistent, defined brand guidelines creates a solid foundation to build your website from!

  • Up to 6 Custom Pages

    Typical pages include Home, Collections, Checkout, Default Product, and Contact.

  • Store Setup Assistance

    I will help you create collections, create product tags, and make sure products are properly organized.

  • Website Layout/UX Strategy

    With my background in User Experience design and psychology, I will make sure the layout and flow of your storefront makes sense & converts!

  • Basic Shopify Training

    I want to make sure you can update your shop moving forward! I will teach you the basics of managing your products.

  • 1 Week of Website Support

    I want to make sure your website launch goes as smooth as possible! I will be here to answer any questions that come up.

  • Customized Contact Forms

    We will create customized contact forms so customers can easily reach out with any issues

  • 2 Rounds of Revisions

    This package includes 2 rounds of revisions (in addition to branding). Additional revisions will incur an extra cost.

What’s the Investment?

  • Starting at $10,000

    Please inquire for a custom quote!

  • 1-2 Months

How does it Compare?

Foundations

$2500

  • Brand Design Basics

  • Short Timeline

  • Limited Add-Ons

Essentials

$4500

  • Complete Brand Design Package

  • Access to all Collateral Options

  • Social media & Web Design Add-Ons

Current
Package

Brand + Web

$10k

  • Essentials Branding

  • Custom Shopify or Squarespace Website

  • Website Set-up, Training & Support

The Collateral Guide

Brand collateral is any extra marketing/design assets added to your project. This covers items like business cards and social media templates.

The guide features the add-on menu and details about available collateral, illustrating how you can use collateral points (included in all packages). We'll cover this guide during the discovery process to make sure your package covers the unique needs of your business.

  • I am currently not taking on design projects that have not gone through my branding process first. Starting with a blank canvas allows me to infuse every aspect of the brand – from colors to typography, imagery to layout – with a consistent and authentic style.

  • Generally, no. I like to have my hands on every piece of the brand identity to ensure a seamless and unified visual representation across all touchpoints.

    I have made exceptions to this rule with larger companies that don’t have much branding freedom, and logos that are aligned to my style. Packages are not discounted if you already have a logo.

  • Each branding package comes with a set amount of Collateral Points. You can spend these points on the Menu located in the Collateral Guide.

    Don’t worry if this is confusing now, I will walk you through everything in the discovery process.

    Note: a limited number of add-ons are available with with Foundations package.

  • Yes! To get the benefits of the Essentials package, you will just need to pay the difference between the Foundations and Essentials packages. Note: my prices increase as my business grows. The difference will be calculated from what you paid, to the price point of the Essentials package at the time you wish to upgrade.

  • I use a single concept method. By focusing on a single concept, I can delve into the heart of your brand, understanding its story, values, and aspirations on a deeper level.

  • For businesses that do not have a branding budget yet, I always suggest DIY-ing it until you do. There is absolutely nothing wrong with using Canva or Etsy when you are starting out. Get your work out into the world, it doesn't have to look perfect! When you have the budget to invest in professional design work, I’m here for you!

Build the Business of your Dreams